Franchising is a world of its own. When compared to retail stores or restaurants outside of franchising, many of the outwardly visible processes and procedures look similar but when you dive in a little deeper, one quickly learns how different the foundation actually can be. This is exciting for franchisors as they have the liberty to create their own process towards success. But establishing these processes can sometimes be a challenge for the franchisor – where do they begin?
May 22, 2018
We recently had the privilege of interviewing our client John Bornoty, founder of The Big Salad. The Big Salad is a leading restaurant brand that began in 2008. They are focused on providing the freshest foods in an enjoyable and comfortable atmosphere, while also providing top notch customer service.
We thoroughly enjoyed our interview with John. Although this interview began with the intention of learning more about our client's product likes and dislikes, we were able to unravel much more valuable information, in addition to what was intended. We learned everything from their company's best practices, to what they value most in software systems, to what is that one thing that keeps their brand growing and thriving. We want to take a moment to share a few of the gems we identified during our conversation with The Big Salad.
May 17, 2018
In today’s day and age, there isn’t a minute in the day where you or your peers are not either using technology, benefiting from technology, or in the presence of technology. Technology has been the biggest game changer in this century so far, and it continues to evolve just when we think we’ve grasped the current concept. Similarly, the way people buy and sell products or services has also progressed. One thing to remember is that if you’re a retail company, whether you know it or not, you are also a technology company. You must think this way to pave your way for long-term success in retail, because technology is completely changing the way consumers shop.
April 30, 2018
Franchise brands across various industries, often hit a time where the information they need to manage becomes greater than the resources they have in hand. More times than not, this comes up when there seems to be rapid growth, and a brand truly begins to emerge with new and additional locations (although, personally, I believe the question should be asked even before the additional locations are built). What is this question after all? It is – Should we pursue building our own solution or should we use a vendor for our technology?
April 05, 2018
Many of you probably already know what a POS system is, but just in case you need a refresher, these are what’s known as “Point of Sale” systems in the business world. These systems let the seller or merchant calculate the exact amount the consumer owes, specify that amount, create an invoice and suggest payment options for the consumer to act upon. After the transaction is complete, the merchant can then provide a receipt that may either be printed or received electronically.
March 22, 2018
Often times, change is among the most crucial components towards continued success. Whether this change is individualistic or collectively as a group of people, it is fundamental to realize when it is time. In this blog, we will focus on how to implement change, collectively as a group of people, for your brand. In the remainder of this post, I will explain the 5 steps you can take to successfully drive adoption through technology.
November 06, 2017
We are thrilled for the Emerging Franchisor Conference taking place early this week (November 6th-8th) in Phoenix, Arizona. This event is among the few larger events IFA (International Franchise Association) hosts throughout the year. It is a major opportunity for new and experienced franchisors looking to network, grow and revolutionize their brands. Attendees leave the conference with new knowledge and valuable insights from successful franchisors that will help them bring tried and true processes to their brands. The Emerging Franchisor Conference is an event you cannot miss!
October 19, 2017
We are so excited for the annual FranTech convention taking place today and tomorrow (October 19th - 20th)! This event is one of the long-awaited IFA (International Franchise Association) conferences of the season, allowing exhibitors, sponsors and attendees alike to collaborate, converse and educate their peers on the latest technology trends within franchising. FranTech allows people from all over the nation and beyond to come together and thrive by learning “what’s next” within the franchise industry. Our team is ready-to-go in sunny San Diego, California both days of the convention and we cannot wait to see what they will be learning throughout the next couple of days.
March 22, 2017
In today’s time, many brands are striving for globalization. It has quickly become the ultimate test of business success and valuation. But how can it not be? With the quick rise and eventual world domination of technology, it is easy to understand why this is the case. We are always connected.
March 01, 2017
When navigating through the potential strategies an owner should consider for effective business marketing, you must remember to ask yourself two separate, yet fundamental questions.
- How will our marketing campaigns drive more location owners to become a member of our brand?
- How will our marketing campaigns drive more customers to our brand?